Experience

13+ years at HealthyPets — from programmer to Vice President of Operations — scaling Amazon private-label brands and building the AI agents and software that run the operation.

Work History

  1. Vice President Operations

    Current
    HealthyPets, Inc.Union City, CAJul 2023 – Present

    Lead operations end-to-end for HealthyPets' e-commerce business — warehouse fulfillment, channel sales, and workflow efficiency across Amazon and owned channels.

    • Launched ~40 private-label SKUs on Amazon over the last 2 years, owning sourcing, listing optimization, and marketplace strategy.
    • Grew the Amazon channel 85%+ year-over-year by optimizing listings and pricing to the marketplace algorithm without sacrificing margin.
    • Build AI agents that automate operational work — purchasing, order processing, data extraction, and reporting.
    • Drive process improvements that lift throughput and margin while holding service levels.
    Amazon Seller CentralFBAPrivate LabelAI AgentsAutomationOperations Management
  2. Founder

    Current
    SoftProgrammerCalifornia2013 – Present

    Custom software development company. I design, build and operate the platform and the products on it — from AI-driven lead capture and discovery through sandbox build, contract, payment and production deployment.

    • Built a platform offering 258+ software products across 37+ industries with Own, Host and Revenue Share engagement models.
    • Shipped live products including Demand Axis (multi-tenant ERP), Dress Decider (AI outfit recommendations) and Smart AI Kitchen (AI recipes from your pantry).
    • Put AI agents into production for sales qualification and for turning client requirements into build specs.
    • Published the SoftProgrammer iOS app on the App Store.
    Next.jsTypeScriptSupabasePostgreSQLAWSAI AgentsExpo / iOS
  3. Channel Manager

    HealthyPets, Inc.Union City, CANov 2017 – Jun 2023

    Owned channel sales and marketplace operations, with direct responsibility for Amazon marketplace growth and warehouse fulfillment.

    • Built and managed the Amazon marketplace channel, competing with Amazon and larger pet retailers by optimizing listings and pricing to the algorithm without sacrificing margin.
    • Streamlined fulfillment workflows with warehouse teams to improve throughput.
    • Trained teams on new tools and techniques to raise productivity and reduce turnaround.
    Channel SalesAmazon MarketplaceWarehouse OperationsOrder FulfillmentInventory Management
  4. IT Analyst Programmer

    HealthyPets, Inc.Union City, CAJan 2013 – Oct 2017

    Built the automation foundation that now underpins my operations and AI work.

    • Automated purchasing, accounting, marketing, and merchandising workflows.
    • Developed VBA and Selenium macros to extract and process data at scale.
    • Built RTML (Yahoo Store) and JavaScript solutions to grow Amazon sales.
    • Handled order processing and software/hardware troubleshooting.
    VBASeleniumJavaScriptRTML (Yahoo Store)Excel
  5. Customer Support Engineer

    Aforeserve.Com LtdPunjab, IndiaJan 2012 – Sep 2012

    Network support for nationalized bank branches — router configuration, leased-line and ISDN links, and on-site repair.

    • Configured Cisco routers and IP addressing, and resolved network issues across TCP/IP, DHCP and FTP.
    • Managed leased-line and ISDN routing, including switching links between primary and secondary.
    • Provided remote support over Telnet, PuTTY and VNC, plus fieldwork repairing network connections.
    CiscoTCP/IPDHCPISDNVNC

Education & Certifications

  1. Software Engineering

    2016 – 2017
    UCSC Silicon Valley ExtensionSanta Clara, CA

    Computer software engineering coursework. Grade: A.

  2. Computer Science & Engineering (Transfer)

    2014 – 2016
    Chabot CollegeHayward, CA

    Computer science and engineering transfer program. GPA: 4.0.

  3. Associate's Degree, Computer Science & Applications

    2009 – 2011
    Sant Longowal Institute of Engineering & TechnologyPunjab, India

    Graduated with honors; member of the Technical Team. Coursework included programming methodology, object-oriented programming, databases, operating systems, computer networks and web technologies.

Skills & Technologies

E-Commerce & Amazon

  • Amazon Seller Central
  • FBA
  • Private Label
  • Brand Building
  • Brand Management
  • Product Launch

Operations

  • Operations Management
  • Warehouse Operations
  • Order Fulfillment
  • Inventory Management
  • Supply Chain Management

AI & Automation

  • Artificial Intelligence (AI)
  • AI Agents
  • Prompt Engineering
  • Automation
  • VBA
  • Selenium

Software

  • TypeScript
  • JavaScript
  • Next.js
  • React
  • SQL
  • Expo / iOS

Data & Cloud

  • PostgreSQL
  • Supabase
  • AWS (EC2)
  • Reporting & Analytics

Leadership

  • Strategic Planning
  • Team Leadership
  • Channel Sales
  • Product Sourcing

Want to Work Together?

Scaling an Amazon brand, automating operations with AI, or need custom software built? Let's connect.